ABOUT THIS PROJECT​

Designed and delivered weekly social media content for a premium online art gallery representing internationally acclaimed photographers. Created a wide range of assets across Instagram, Facebook, LinkedIn, and EDM campaigns to promote new print releases, artist features, exhibitions, and brand initiatives while maintaining a refined, editorial aesthetic.

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Beyond content creation, I played an active role in developing the gallery's visual language, helping define a cohesive branding system through typography, layout, motion, and art direction. Working closely with the founders, I refined the brand's digital identity to create a distinctive and consistent experience across all customer touchpoints, balancing luxury, minimalism, and storytelling to showcase the artists' work.